ROVE

Effortless Chic - With its refined texture and sun-lit glow, our premium French flax linen gives you that elevated, European-summer look.

Soft From Day One - Buttery soft from the first wear, softening beautifully over time. The kind of fabric you’ll want to live in.

Airy & Breathable - Naturally cooling on hot days, it keeps you feeling fresh, dry, and comfortable.

Quality That Lasts - Strong, premium flax fibres that hold up over time when cared for. These are the pieces you’ll reach for summer after summer.

Naturally Low-Impact - Flax grows with minimal water and intervention - a feel-good fabric in every sense.